• The incredible disappearing tradesmen

    • 2014-12-03
    • WENDY BROFFMAN

    Construction costs rose eight percent from 2011 to 2013, with another four percent boost expected by 2015. While commodity prices have gone up, the cost increases having the most affect on multifamily are largely on the side of labor, which is in extremely short supply.

    This contraction in the availability of skilled construction workers


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  • MHP Reflections

    • 2014-12-03
    • Linda Hoffman, Publisher

    America is a thing of radiance. I am forever drawn to her unfettered opportunity and sheer verve. Mine is a love story. Unapologetic. Undeterred. And magically perceptive. OK, it's not really magic. It's coached by history's lessons and a common sense that confounds pop culture or the rabbit hole of the self-involved. More like simple math and tren


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  • Sudden impact

    • 2014-12-03
    • Gabrielle Karol

    According to the Migration Policy Institute, 3.7 million unauthorized immigrations that are parents of U.S. citizens or legal permanent residents could receive temporary relief from deportation as well as work authorization. Additionally, expansions to the Deferred Action for Childhood Arrivals (DACA) program could provide relief for nearly 1.5 mil


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  • Back to the future: loss of power

    • 2014-12-03
    • Chuck Hagee

    At a time when the nation was facing a severe energy crisis, this 323,000 sq. ft. structure was a beacon of light illuminating the future. Using an air-type collector system, it had a total heating and cooling budget of only $210,000-per-year, less than $1.54 per sq. ft.

    That budget covered heating, air-conditioning, hot and cold water,


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  • LinkedIn mistakes you need to stop making now

    • 2014-12-03
    • Marisa Smith

    But LinkedIn is a different beast. It's social, but it's professional. You're connecting for business purposes, but you shouldn't try to sell too much. At first glance, it looks like an online resume, but it really isn't.

    Many professionals and companies have tried using LinkedIn for business or marketing but failed to get much ROI from


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  • Parsing big data

    • 2014-12-03

    It used that determination in its marketing-"Hampton Inn" people were targeted one way, while those who fit the profile of the Waldorf Astoria were approached in another.

    Then the company had an "a-ha" moment.

    "That wasn't the right segmentation," Mark Weinstein, global head of loyalty and partnerships said. "The right segment


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  • The hard data on benevolence

    • 2014-12-03
    • Emma Seppala

    The traditional paradigm just seems safer: be firm and a little distant from your employees. The people who work for you should respect you, but not feel so familiar with you that they might forget who's in charge. A little dog-eat-dog, tough-it-out, sink-or-swim culture seems to yield time-tested results and keep people hungry and on their toes. A


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  • Student housing earns high marks

    • 2014-12-03
    • Michele Lerner

    Resort-style swimming pools, tanning salons, fitness centers, sand volleyball courts, fire pits, cafes with wood-burning fireplaces, and bedrooms with walk-in closets and private baths may sound like features in an upscale apartment complex, but these are just some of the elements that developers now include in new buildings for undergraduate and g


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  • Living at the office

    • 2014-12-03
    • Roger Lewis

    The amount of urban land available for new development is shrinking while construction costs for new apartment buildings keep rising. Just maintaining existing supplies is a losing battle, as owners of aging subsidized housing continue to convert below-market-rate projects into market-rate projects when government subsidy contracts expire.


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  • Going wide

    • 2014-12-03
    • WENDY BROFFMAN

    Forecasts suggest that 4.5 million people nationally will join the renter pool over the next five years, while another three million potential renters still live with family or friends.

    Greystar-a full service real estate company with acquisition and property management arms-has a development pipeline of projects in 25 markets from coast


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  • The scent of an apartment

    • 2014-12-03
    • PEGGY SHAW

    Dawn and Samantha Goldworm, founders of the country's first olfactive branding company, recently entered the multifamily realm. The 35-year-old twins, who have created brand scents for a number of high-profile clients like upscale fashion shows, Mercedes-Benz, Porsche and Thompson Hotels, lately have applied their olfactory magic to condo and apart


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  • Prometheus exits fee business

    • 2014-12-03
    • Nathan Donato-Weinstein

    San Mateo-based Prometheus is exiting the sector to focus its energy more on its growing development pipeline, said Darren Carrington, senior vice president of portfolio management for Prometheus. Prometheus will continue to manage its own portfolio of apartments, which consists of wholly-owned properties and those owned with joint-venture partners


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  • Generation debtor

    • 2014-12-03
    • Amanda Reaume

    A perfect storm of rising tuition costs, and youth unemployment and underemployment, has meant many millennials are saddled with unwieldy student loans that they're struggling to pay back.

    That's left countless in Generation Y with no option but to live at home. For those who are lucky enough to live on their own, many are living paychec


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  • The evolution of SEO

    • 2014-12-03
    • Lyndsay Kolowich

    According to Moz, Google changes its algorithm 500-600 times per year. With so many updates happening so often, even the most diligent marketers can miss an important release or two.

    To make sure you're all caught up with the latest and greatest in SEO, check out the infographic below created by Neil Patel of Quick Sprout. It'll walk you


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  • What Maslow's Hierarchy won't tell you about motivation

    • 2014-12-03
    • Susan Fowler

    Maslow's idea that people are motivated by satisfying lower-level needs such as food, water, shelter, and security, before they can move on to being motivated by higher-level needs such as self-actualization, is the most well-known motivation theory in the world. There is nothing wrong with helping people satisfy what Maslow characterized as lower-


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  • The Closer

    • 2014-12-03
    • Bethany McLean

    This fall, federal regulators made a controversial decision to back down from tough new underwriting standards for mortgages. Some affordable-housing advocates, allied with parts of the corporate housing industry, had successfully argued that the proposed standards would make it too hard for people to qualify, thereby reducing homeownership and hur


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